Cashing In on Domain Names

Posted on February 14, 2008 
Filed Under Just Make Money Online

Candy.com is not a particularly attractive site; experienced Web surfers would probably move on to a different page after first glance. The site is not backed by any major confectionery companies; in fact, it doesn’t even sell desserts.
The only thing going for Candy.com is its wonderfully generic Web address — one so simple that it was appraised last week for about $2 million. Rick Schwartz, the entrepreneur who owns the site, says he’s holding out for more.
While America’s housing market slumps, sales of domain names, the real estate of the Internet, climbed 60 percent last year. More than 100 reported domain sales exceeded the $100,000 mark in 2007 — up from 70 the year before. And last May, an adult-themed domain sold for $9.5 million. More Here

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